Sentifi starts an exclusive partnership with Swiss advertising company Audienzz, a premium marketer in online advertising. Attaching great importance to first-class customer service and state-of-the-art systems, the partnership with Sentifi and Audienzz is a solid match. ”The combination of our product with the high service level, digital competence and marketing expertise of Audienzz generates great value for our customers. With the new infrastructure, we are able to cover our entire range of advertising from a single source.” said Sentifi CEO Dr. Anders Bally.
Sentifi, winner of the 2016 Swiss Fintech of the Year, is recognized for developing innovative solutions for connecting users through the use of AI for financial crowd-intelligence. Using artificial intelligence and advanced proprietary algorithms, Sentifi analyzes billions of messages from over 6 million voices from social media, news and blogs. Sentifi’s data insights are displayed in interactive widgets that easily integrate into partner’s websites and mobile applications. These widgets can be found worldwide on more than 50 partner platforms around the world.
Audienzz strengthens its competencies by integrating the Sentifi media network for their content based advertising with this exclusive cooperation. In Switzerland, Sentifi’s media network includes a large number of the most important Swiss news and financial platforms such as Cash, Finanz und Wirtschaft, Finews.ch or 20min.ch and NZZ.ch. With Sentifi widgets receiving more than 15 million page impressions per month, Audienzz can now market this unique advertising space exclusively. With their dynamic campaigns, advertisers can reach a financially affluent audience through exclusive advertising spaces. Remo Baumeler, Managing Director of Audienzz said: “Thanks to the cooperation with Sentifi, we are able to offer our customers exclusively target-oriented advertising, which dynamically correlates with the content of the page. This considerably increases the advertising relevance. By linking up with the next generation financial information, the advertising is given an innovative context.”
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